Frequently Asked
Questions

The free CI Briefing tool is on-demand — you ask, it generates, you read. That's fine when you happen to think about a competitor on a specific day, but most weeks you won't think about any of them at all. The Weekly Briefings subscription automates the cadence: we continuously monitor up to 5 competitors for you, accumulate the week's signals, and a curated 5-minute briefing lands in your inbox every Monday morning — without you having to remember to ask. The free tier is a flashlight. The subscription is a weekly radar. Both are honest, honest tools — one just runs without you. See the full tier comparison on the weekly briefings landing page.

Every Monday edition covers six signal categories: (1) competitor moves this week — product launches, feature updates, website redesigns, new marketing angles; (2) pricing signals — any change ≥5%, new tiers, discount launches, free-trial tweaks; (3) new product launches — beta programs, new SKUs, segment expansions, positioning pivots; (4) hiring & growth signals — job postings, leadership hires, office expansion (leading indicators of intent); (5) strategic recommendations — defend, counterattack, reposition, or hold; and (6) action items framed as small testable bets. Signals are drawn from the previous 7 days ending Sunday, so the Monday brief is genuinely fresh — it's the week that just happened, not last quarter.

Every Monday morning between 7am and 9am in your local time zone — so it arrives at the start of your working week, not over the weekend. It's one email: a single 5-minute read with clear section headers (Competitor moves, Pricing signals, Hiring & growth, Recommendations, Action items) and hashtag-style tags at the bottom so you can scan for the parts that matter to you. You can also inspect past editions anytime on the public briefings archive — real issues, anonymized competitor names, real signal patterns.

You don't have to take our word for it: (a) The briefings archive lists real past editions — anonymized competitor names, real signal patterns, real action items. (b) You can also generate a free one-off briefing any time yourself, on any competitor set, with no email or signup — same AI, same format, same data sources as the paid subscription. The Weekly Briefings tier simply gives you 3–5 of those briefings delivered consistently every Monday over rolling weeks. The value is consistency and tracked cadence, not magic the free tool doesn't have. If the free one-off feels generic, the subscription will too. If it gives you a specific, useful read on a real competitor in five minutes, the weekly version compounds that — week over week.

Cancel in two clicks from your /dashboard subscription card — no support email, no cancellation survey, no waiting period, no clawback from us. Cancellation stops future charges immediately and you keep any briefings already delivered. Stripe handles the billing side; there is no contract, no commitment, no annual lock-in. A note on scope: subscribing to Weekly Briefings does NOT enroll you in the DigiMoTech Pro bundle. If you later want SWOT analyses, unlimited on-demand briefings, benchmark reports, or the Pricing Tracker, Pro is available separately at $99/year or $9.99/month — but we'll never try to upsell you into it on the way out the door.